Fujifilm GFX 100 vs Hasselblad X2D 100C

The Fujifilm GFX 100 and the Hasselblad X2D 100C are two professional cameras that were officially introduced, respectively, in May 2019 and September 2022. Both the GFX 100 and the X2D 100C are mirrorless interchangeable lens cameras that are equipped with a medium format sensor. The Fujifilm has a resolution of 101.8 megapixels, whereas the Hasselblad provides 102.1 MP.

Below is an overview of the main specs of the two cameras as a starting point for the comparison.

Headline Specifications

Fujifilm GFX 100		Hasselblad X2D 100C
Mirrorless system camera		Mirrorless system camera
Fujifilm G mount lenses		Hasselblad X mount lenses
101.8 MP – Medium Format sensor		102.1 MP – Medium Format sensor
4K/30p Video		no Video
ISO 100-12,800 (50 - 102,400)		ISO 64-25,600
Viewfinder optional		Electronic viewfinder (5760k dots)
3.2" LCD – 2360k dots		3.6" LCD – 2360k dots
Fully flexible touchscreen		Tilting touchscreen
5 shutter flaps per second		3.3 shutter flaps per second
In-body stabilization		In-body stabilization
Weathersealed body		Weathersealed body
800 shots per battery charge		420 shots per battery charge
156 x 144 x 75 mm, 1320 g		149 x 106 x 75 mm, 895 g

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Going beyond this snapshot of core features and characteristics, what are the differences between the Fujifilm GFX 100 and the Hasselblad X2D 100C? Which one should you buy? Read on to find out how these two cameras compare with respect to their body size, their imaging sensors, their shooting features, their input-output connections, and their reception by expert reviewers.

Body comparison

An illustration of the physical size and weight of the Fujifilm GFX 100 and the Hasselblad X2D 100C is provided in the side-by-side display below. The two cameras are presented according to their relative size. Three consecutive perspectives from the front, the top, and the back are available. All size dimensions are rounded to the nearest millimeter.

If the front view area (width x height) of the cameras is taken as an aggregate measure of their size, the Hasselblad X2D 100C is notably smaller (30 percent) than the Fujifilm GFX 100. Moreover, the X2D 100C is markedly lighter (32 percent) than the GFX 100. In this context, it is worth noting that both cameras are splash and dust-proof and can, hence, be used in inclement weather conditions or harsh environments.

The above size and weight comparisons are to some extent incomplete since they do not consider the interchangeable lenses that both of these cameras require. Hence, you might want to study and compare the specifications of available lenses in order to get the full picture of the size and weight of the two camera systems.

Concerning battery life, the GFX 100 gets 800 shots out of its Fujifilm NP-T125 battery, while the X2D 100C can take 420 images on a single charge of its Hasselblad H-3054752 power pack. As can be seen in the images above, the GFX 100 has a battery grip built in. This facilitates image-taking in portrait orientation and gives it additional battery power. The battery packs of both cameras can be charged via USB, which can be very convenient when travelling.

The adjacent table lists the principal physical characteristics of the two cameras alongside a wider set of alternatives. If you would like to visualize and compare a different camera combination, you can navigate to the CAM-parator app and make your selection from a broad list of cameras there.

Body Specifications

		Camera Model	Camera Width	Camera Height	Camera Depth	Camera Weight	Battery Life	Weather Sealing	Camera Launch	Launch Price	Street Price
1.		Fujifilm GFX 100	156 mm	144 mm	75 mm	1320 g	800	Y	May 2019	US$ 9 999	ebay.com
2.		Hasselblad X2D 100C	149 mm	106 mm	75 mm	895 g	420	Y	Sep 2022	US$ 8 199	amazon.com
3.		Fujifilm GFX 50R	161 mm	97 mm	66 mm	775 g	400	Y	Sep 2018	US$ 4 499	ebay.com
4.		Fujifilm GFX 50S	148 mm	94 mm	91 mm	740 g	400	Y	Sep 2016	US$ 6 499	ebay.com
5.		Fujifilm GFX 50S II	150 mm	104 mm	87 mm	900 g	440	Y	Sep 2021	US$ 3 999	amazon.com
6.		Fujifilm GFX 100 II	152 mm	117 mm	99 mm	1030 g	540	Y	Sep 2023	US$ 7 499	amazon.com
7.		Fujifilm GFX 100S	150 mm	104 mm	87 mm	900 g	460	Y	Jan 2021	US$ 5 999	amazon.com
8.		Fujifilm GFX 100S II	150 mm	104 mm	87 mm	883 g	530	Y	May 2024	US$ 4 999	amazon.com
9.		Fujifilm X-H1	140 mm	97 mm	86 mm	673 g	310	Y	Feb 2018	US$ 1 899	ebay.com
10.		Hasselblad X1D	150 mm	98 mm	71 mm	725 g	..	Y	Jun 2016	US$ 8 995	ebay.com
11.		Hasselblad X1D II	148 mm	97 mm	70 mm	766 g	..	Y	Jun 2019	US$ 5 749	ebay.com
12.		Pentax 645D	156 mm	117 mm	119 mm	1480 g	800	Y	Mar 2010	US$ 9 995	ebay.com
13.		Pentax 645Z	156 mm	117 mm	123 mm	1550 g	650	Y	Apr 2014	US$ 8 499	ebay.com
Note: Measurements and pricing do not include easily detachable parts, such as add-on or interchangeable lenses or optional viewfinders.
Convert to Imperial

Any camera decision will obviously take relative prices into account. The listed launch prices provide an indication of the market segment that the manufacturer of the cameras have been targeting. The X2D 100C was launched at a somewhat lower price (by 18 percent) than the GFX 100, which makes it more attractive for photographers on a tight budget. Usually, retail prices stay at first close to the launch price, but after several months, discounts become available. Later in the product cycle and, in particular, when the replacement model is about to appear, further discounting and stock clearance sales often push the camera price considerably down. Then, after the new model is out, very good deals can frequently be found on the pre-owned market.

Sensor comparison

The size of the sensor inside a digital camera is one of the key determinants of image quality. A large sensor will generally have larger individual pixels that offer better low-light sensitivity, provide wider dynamic range, and have richer color-depth than smaller pixels in a sensor of the same technological generation. Moreover, a large sensor camera will give the photographer more control over depth-of-field in the image and, thus, the ability to better isolate a subject from the background. On the downside, larger sensors tend to be associated with larger, more expensive camera bodies and lenses.

Both cameras under consideration feature a medium format sensor and have a format factor (sometimes also referred to as "crop factor") of 0.79. Within the spectrum of camera sensors, this places the review cameras among the large-sensor cameras that aim for top notch image quality. Both cameras feature a native aspect ratio (sensor width to sensor height) of 4:3.

While the two cameras under review share the same sensor size, the X2D 100C offers a slightly higher resolution of 102.1 megapixels, compared with 101.8 MP of the GFX 100. This megapixels advantage translates into a 0.099999999999994 percent gain in linear resolution. On the other hand, these sensor specs imply that the X2D 100C has a higher pixel density and a smaller size of the individual pixel (with a pixel pitch of 3.76μm versus 3.76μm for the GFX 100). However, it should be noted that the X2D 100C is much more recent (by 3 years and 3 months) than the GFX 100, and its sensor will have benefitted from technological advances during this time that compensate for the smaller pixel size. Coming back to sensor resolution, it should be mentioned that neither of the two cameras has an anti-alias filter installed, so they are able to capture all the detail the sensor resolves.

The Fujifilm GFX 100 has a native sensitivity range from ISO 100 to ISO 12800, which can be extended to ISO 50-102400. The corresponding ISO settings for the Hasselblad X2D 100C are ISO 64 to ISO 25600 (no boost).

Technology-wise, both cameras are equipped with BSI-CMOS (Backside Illuminated Complementary Metal–Oxide–Semiconductor) sensors. Both cameras use a Bayer filter for capturing RGB colors on a square grid of photosensors. This arrangement is found in most digital cameras.

Since 2007, DXO Mark has published sensor performance measurements that have been derived using a consistent methodology. This service assesses and scores the color depth ("DXO Portrait"), dynamic range ("DXO Landscape"), and low-light sensitivity ("DXO Sports") of camera sensors, and also publishes an overall camera score. The table below summarizes the physical sensor characteristics and sensor quality findings and compares them across a set of similar cameras.

Sensor Characteristics

		Camera Model	Sensor Class	Resolution (MP)	Horiz. Pixels	Vert. Pixels	Video Format	DXO Portrait	DXO Landscape	DXO Sports	DXO Overall
1.		Fujifilm GFX 100	Medium Format	101.8	11648	8736	4K/30p	25.7	14.5	3227	99
2.		Hasselblad X2D 100C	Medium Format	102.1	11656	8762	none	25.9	14.9	3550	101
3.		Fujifilm GFX 50R	Medium Format	51.1	8256	6192	1080/30p	25.7	14.4	3169	98
4.		Fujifilm GFX 50S	Medium Format	51.1	8256	6192	1080/30p	25.4	14.1	2977	96
5.		Fujifilm GFX 50S II	Medium Format	51.1	8256	6192	1080/30p	25.9	14.8	3456	100
6.		Fujifilm GFX 100 II	Medium Format	101.8	11648	8736	8K/30p	25.9	15.0	3651	101
7.		Fujifilm GFX 100S	Medium Format	101.8	11648	8736	4K/30p	25.8	14.7	3391	100
8.		Fujifilm GFX 100S II	Medium Format	101.8	11648	8736	4K/30p	25.9	15.1	3720	101
9.		Fujifilm X-H1	APS-C	24.0	6000	4000	4K/30p	24.0	13.3	1806	82
10.		Hasselblad X1D	Medium Format	51.3	8272	6200	1080/25p	26.2	14.8	4489	102
11.		Hasselblad X1D II	Medium Format	51.3	8272	6200	1080/25p	25.7	14.5	3234	99
12.		Pentax 645D	Medium Format	39.5	7264	5440	none	24.6	12.6	1262	82
13.		Pentax 645Z	Medium Format	51.1	8256	6192	1080/60i	26.0	14.7	4505	101
Note: DXO values in italics represent estimates based on sensor size and age.

Many modern cameras cannot only take still pictures, but also record videos. The GFX 100 indeed provides movie recording capabilities, while the X2D 100C does not. The highest resolution format that the GFX 100 can use is 4K/30p.

Feature comparison

Beyond body and sensor, cameras can and do differ across a range of features. For example, the X2D 100C has an electronic viewfinder (5760k dots), which can be very helpful when shooting in bright sunlight. In contrast, the GFX 100 relies on live view and the rear LCD for framing. That said, the GFX 100 can be equipped with an optional viewfinder – the EVF-GFX2. The table below summarizes some of the other core capabilities of the Fujifilm GFX 100 and Hasselblad X2D 100C in connection with corresponding information for a sample of similar cameras.

Core Features

		Camera Model	Viewfinder (Type or 000 dots)	Control Panel (yes/no)	LCD Specifications (inch/000 dots)	LCD Attach- ment	Touch Screen (yes/no)	Max Shutter Speed *	Max Shutter Flaps *	Built-in Flash (yes/no)	Built-in Image Stab
1.		Fujifilm GFX 100	optional	Y	3.2 / 2360	full-flex	Y	1/4000s	5.0/s	n	Y
2.		Hasselblad X2D 100C	5760	Y	3.6 / 2360	tilting	Y	1/4000s	3.3/s	n	Y
3.		Fujifilm GFX 50R	3690	n	3.2 / 2360	tilting	Y	1/4000s	3.0/s	n	n
4.		Fujifilm GFX 50S	optional	Y	3.2 / 2360	full-flex	Y	1/4000s	3.0/s	n	n
5.		Fujifilm GFX 50S II	3690	Y	3.2 / 2360	full-flex	Y	1/4000s	3.0/s	n	Y
6.		Fujifilm GFX 100 II	9440	Y	3.2 / 2360	full-flex	Y	1/4000s	8.0/s	n	Y
7.		Fujifilm GFX 100S	3690	Y	3.2 / 2360	full-flex	Y	1/4000s	5.0/s	n	Y
8.		Fujifilm GFX 100S II	5760	Y	3.2 / 2360	full-flex	Y	1/4000s	7.0/s	n	Y
9.		Fujifilm X-H1	3690	Y	3.0 / 1040	full-flex	Y	1/8000s	14.0/s	n	Y
10.		Hasselblad X1D	2360	n	3.0 / 920	fixed	Y	1/2000s	2.3/s	n	n
11.		Hasselblad X1D II	3690	n	3.6 / 2360	fixed	Y	1/2000s	2.7/s	n	n
12.		Pentax 645D	optical	Y	3.0 / 921	fixed	n	1/4000s	1.1/s	n	n
13.		Pentax 645Z	optical	Y	3.2 / 1037	tilting	n	1/4000s	3.0/s	n	n
Note: *) Information refers to the mechanical shutter, unless the camera only has an electronic one.

The reported shutter speed information refers to the use of the mechanical shutter. Yet, some cameras only have an electronic shutter, while others have an electronic shutter in addition to a mechanical one. In fact, both cameras under consideration feature an electronic shutter, which makes completely silent shooting possible. However, this mode is less suitable for photographing moving objects (risk of rolling shutter) or shooting under artificial light sources (risk of flickering).

The Fujifilm GFX 100 and the Hasselblad X2D 100C both have an intervalometer built-in. This enables the photographer to capture time lapse sequences, such as flower blooming, a sunset or moon rise, without purchasing an external camera trigger and related software.

The GFX 100 writes its imaging data to SDXC cards, while the X2D 100C uses an internal SSD or CFexpress (type B) cards.

Connectivity comparison

For some imaging applications, the extent to which a camera can communicate with its environment can be an important aspect in the camera decision process. The table below provides an overview of the connectivity of the Fujifilm GFX 100 and Hasselblad X2D 100C and, in particular, the interfaces the cameras (and selected comparators) provide for accessory control and data transfer.

Input-Output Connections

		Camera Model	Hotshoe Port	Internal Mic / Speaker	Microphone Port	Headphone Port	HDMI Port	USB Port	WiFi Support	NFC Support	Bluetooth Support
1.		Fujifilm GFX 100	Y	stereo / mono	Y	Y	micro	3.1	Y	-	Y
2.		Hasselblad X2D 100C	Y	stereo / mono	-	-	-	3.2	Y	-	-
3.		Fujifilm GFX 50R	Y	stereo / mono	Y	Y	micro	3.0	Y	-	Y
4.		Fujifilm GFX 50S	Y	stereo / mono	Y	Y	micro	3.0	Y	-	-
5.		Fujifilm GFX 50S II	Y	stereo / mono	Y	Y	micro	3.2	Y	-	-
6.		Fujifilm GFX 100 II	Y	stereo / mono	Y	Y	full	3.2	Y	-	Y
7.		Fujifilm GFX 100S	Y	stereo / mono	Y	Y	micro	3.2	Y	-	Y
8.		Fujifilm GFX 100S II	Y	stereo / mono	Y	Y	micro	3.2	Y	-	Y
9.		Fujifilm X-H1	Y	stereo / mono	Y	-	micro	3.0	Y	-	-
10.		Hasselblad X1D	Y	stereo / mono	Y	Y	mini	3.0	Y	-	-
11.		Hasselblad X1D II	Y	stereo / mono	Y	Y	-	3.0	Y	-	-
12.		Pentax 645D	Y	stereo / -	-	-	-	2.0	-	-	-
13.		Pentax 645Z	Y	stereo / mono	Y	-	mini	3.0	-	-	-

Both cameras feature a PC Sync terminal to control professional strobe lights, which will be appreciated by studio photographers.

The X2D 100C is a recent model that features in the current product line-up of Hasselblad. In contrast, the GFX 100 has been discontinued (but can be found pre-owned on ebay). As a replacement in the same line of cameras, the GFX 100 was succeeded by the Fujifilm GFX 100 II. Further information on the features and operation of the GFX 100 and X2D 100C can be found, respectively, in the Fujifilm GFX 100 Manual (free pdf) or the online Hasselblad X2D 100C Manual.

Review summary

So what is the bottom line? Which of the two cameras – the Fujifilm GFX 100 or the Hasselblad X2D 100C – has the upper hand? Is one clearly better than the other? The listing below highlights the relative strengths of the two models.

Reasons to prefer the Fujifilm GFX 100:

• Broader imaging potential: Can record not only still images but also 4K/30p movies.
• More flexible LCD: Has a full-flex screen for odd-angle shots in portrait or landscape orientation.
• Faster burst: Shoots at higher frequency (5 vs 3.3 flaps/sec) to capture the decisive moment.
• More portrait friendly: Features an integrated vertical grip for easier portrait shooting.
• Longer lasting: Can take more shots (800 versus 420) on a single battery charge.
• Easier wireless transfer: Supports Bluetooth for image sharing without cables.
• More heavily discounted: Has been available for much longer (launched in May 2019).

Advantages of the Hasselblad X2D 100C:

• Easier framing: Has an electronic viewfinder for image composition and settings control.
• Larger screen: Has a bigger rear LCD (3.6" vs 3.2") for image review and settings control.
• More compact: Is smaller (149x106mm vs 156x144mm) and will fit more readily into a bag.
• Less heavy: Has a lower weight (by 425g or 32 percent) and is thus easier to take along.
• Faster data transfer: Supports a more advanced USB protocol (3.2 vs 3.1).
• More prestigious: Has the Hasselblad luxury appeal, which ensures a high resale value.
• More affordable: Was released into a lower priced segment (18 percent cheaper at launch).
• More modern: Reflects 3 years and 3 months of technical progress since the GFX 100 launch.

If the count of individual advantages (bullet points above) is taken as a guide, the X2D 100C comes out slightly ahead of the GFX 100 (8 : 7 points). However, the relative importance of the various individual camera aspects will vary according to personal preferences and needs, so that you might like to apply corresponding weights to the particular features before making a decision on a new camera. A professional wildlife photographer will view the differences between cameras in a way that diverges from the perspective of a family photog, and a person interested in architecture has distinct needs from a sports shooter. Hence, the decision which camera is best and worth buying is often a very personal one.

How about other alternatives? Do the specifications of the Fujifilm GFX 100 and the Hasselblad X2D 100C place the cameras among the top in their class? Find out in the latest Best Mirrorless Interchangeable Lens Camera listing whether the two cameras rank among the cream of the crop.

In any case, while the specs-based evaluation of cameras can be instructive in revealing their potential as photographic tools, it remains incomplete and does no justice, for example, to the way the GFX 100 or the X2D 100C perform in practice. At times, user reviews, such as those published at amazon, address these issues in a useful manner, but such feedback is on many occasions incomplete, inconsistent, and unreliable.

Expert reviews

This is why expert reviews are important. The adjacent summary-table relays the overall verdicts of several of the most popular camera review sites (amateurphotographer [AP], cameralabs [CL], digitalcameraworld [DCW], dpreview [DPR], ephotozine [EPZ], photographyblog [PB]). As can be seen, the professional reviewers agree in many cases on the quality of different cameras, but sometimes their assessments diverge, reinforcing the earlier point that a camera decision is often a very personal choice.

Expert Camera Reviews

		Camera   Model	AP   score	CL   score	DCW   score	DPR   score	EPZ   score	PB   score	Camera Launch	Launch Price	Street Price
1.		Fujifilm GFX 100	4.5/5	+ +	4.8/5	90/100	5/5	4.5/5	May 2019	US$ 9 999	ebay.com
2.		Hasselblad X2D 100C	4/5	..	5/5	..	..	..	Sep 2022	US$ 8 199	amazon.com
3.		Fujifilm GFX 50R	5/5	..	5/5	84/100	4.5/5	4.5/5	Sep 2018	US$ 4 499	ebay.com
4.		Fujifilm GFX 50S	..	..	4.5/5	85/100	5/5	4.5/5	Sep 2016	US$ 6 499	ebay.com
5.		Fujifilm GFX 50S II	5/5	..	5/5	87/100	..	5/5	Sep 2021	US$ 3 999	amazon.com
6.		Fujifilm GFX 100 II	5/5	+	5/5	..	..	4.5/5	Sep 2023	US$ 7 499	amazon.com
7.		Fujifilm GFX 100S	5/5	+ +	5/5	90/100	5/5	5/5	Jan 2021	US$ 5 999	amazon.com
8.		Fujifilm GFX 100S II	..	..	..	..	..	..	May 2024	US$ 4 999	amazon.com
9.		Fujifilm X-H1	..	+	5/5	86/100	4.5/5	4.5/5	Feb 2018	US$ 1 899	ebay.com
10.		Hasselblad X1D	..	o	..	81/100	..	4/5	Jun 2016	US$ 8 995	ebay.com
11.		Hasselblad X1D II	..	..	4/5	..	4/5	4/5	Jun 2019	US$ 5 749	ebay.com
12.		Pentax 645D	5/5	..	..	..	..	..	Mar 2010	US$ 9 995	ebay.com
13.		Pentax 645Z	5/5	..	3.5/5	..	4.5/5	5/5	Apr 2014	US$ 8 499	ebay.com
Note: (+ +) highly recommended; (+) recommended; (o) reviewed; (..) not available.

The review scores listed above should be treated with care, though. The ratings were established in reference to similarly priced cameras that were available in the market at the time of the review. A score, therefore, has to be seen in close connection to the price and market introduction time of the camera, and comparing ratings of very distinct cameras or ones that are far apart in terms of their release date have little meaning. It should also be noted that some of the review sites have over time altered the way they render their verdicts.

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Other camera comparisons

Did this review help to inform your camera decision process? In case you would like to check on the differences and similarities of other camera models, just make your choice using the following search menu. There is also a set of direct links to comparison reviews that other users of the CAM-parator app explored.

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